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Referral Mastery Primer!

5-Day Audio Course  ($67 Value) From Referral University:

  • Lesson 1: How to become "Referable" 

  • Lesson 2: The Three Keys to Referral Marketing Success

  • Lesson 3: Not all Referrals are Created Equal

  • Lesson 4: The Importance of having a referral system

  • Lesson 5: 7 Things You can Do Right Now to Generate More Referrals
     

SPECIAL BONUS GIFT: Get a complimentary copy of our latest release the 10 Mistakes we make at Networking Events and How to Avoid Them, featuring an exclusive audio interview with acclaimed referral marketing expert, Bob Burg.

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Click above for an important video message.

 

Finally Revealed: The system successful business professionals use to magnetically attract more customers and convert them into lifetime referral sources. And, you can too!

"Let the words 'I was referred to you by . . .'
be the #1 thing you hear each and every day,
month after month, year after year!"

Discover Glenn and Mac's  step-by-step system for generating referrals consistently and predictably, that will put you light years ahead of your competition - even if you are brand new to business!
 

"Mac and Glenn really do a terrific job. They are both that rare combination of entrepreneur and teacher. Mainly, they are Go-Givers. They add tremendous value to the lives of everyone they touch and they touch the lives of a lot of people. They are influential as they put the success of others first, are authentic in their words, thoughts and deeds. And, they are able to receive while helping others to do the same. Join these two powerhouses in their Referral Mastery Program; follow their great lead and watch your business become a lot more fun, and a lot more profitable."

Bob Burg, co-author (With John David Mann) of "The Go-Giver and author of "Endless Referrals."
www.TheGoGiver.com and www.Burg.com

 

 


From the desks of Glenn K. Garnes and Christopher "Mac" Cassity

Re: Referral University Mastery Program

 

Dear Business Professional,

 

We are going to get to the point - if you're reading this letter we suspect you've already decided it's time to get serious about your marketing, and there is no better place to start than by adopting a proven system for generating more business through referrals. We call it the Referral University Mastery Program.

 

When you think about it, anything you have ever done that was worth doing, was taught to you by somebody who had already done it, and in many cases through a formal system of training or schooling. So, why do we leave something as important as generating more business left to chance? It doesn't make sense. And, that is why we created the Referral University Mastery Program.

 

As a student of the Referral University Mastery Program you will be guided step-by-step through a simple but effective process for generating more referral business than you'll know what to do with. We won't simply pile a bunch of information on you, and leave you to fend for yourself. We will take you by the hand, through monthly Web conferences, and email consultation, and help you to implement the principles we share in the course.

 

Our program has been carefully tailored to provide you with proven ways to quickly become a referral machine.

 

If you cannot say that you currently have more referral business than you can handle, you owe it to yourself to keep reading, and then to grab the Referral University Mastery Program for your marketing toolkit. We invite you to join the growing number of business professionals who have drawn a line in the sand and made a commitment to do something real about generating referrals.

 

 

To your Referral Marketing Success!

 

Glenn K. Garnes, Professor

Christopher Mac Cassity, Professor

Referral University
http://www.relationshipmarketing101.com 

 


The ability to generate business through referrals is a priceless skill.

Referrals signify that people respect your ability to take care of people they care about.

But knowing how to establish, strengthen and nurture referral relationships efficiently requires knowledge and a system

"Your referral marketing course is the first one I've seen that combines proven principles with a step-by-step, a systematic approach to implementing them. Seeing things laid out in this easy to follow program made me know that I could finally do something to make referrals virtually automatic in my business"

Matthew Samp, Principal
Clearcom Partners
http://www.clearcompartners.com

Adopting a system for generating referrals can open the floodgates to unlimited profit and prosperity.

In fact... just one loyal referral source can be worth a fortune over the time you will be in business!

But instead of allowing referrals to happen by accident, why not master a process that will put your referral marketing efforts on autopilot... and make as much money as you want...  whenever you want?

Discover the proven principles of successful referral marketers, and a system to implement them... and you'll increase your profits, while developing streams of new business that will last you a lifetime.

If you can read and understand this message, then putting our system to work for you is well within your reach.

And now... it's easier than ever.

With this new and improved program, you'll learn step-by-step, how to establish, strengthen, and nurture relationships and do it in less time than ever before!

You'll generate boatloads of sales, simply by understanding a few key principles, and having the tools to implement them in your daily routine. No special skills are necessary to be successful with our system, just a desire to have more referrals than you will know what to do with.

Not only will you be well equipped to begin creating an army of referral sources, but every person you meet from now on will become a "perpetual promoter" of your business!

The Referral University Mastery Program shows you how in explicit detail.
 

"Wow! I thought this program was powerful when it was self-study, but now that you have added group coaching by web conference to the package I can't see why anyone would not be successful with it!"

Pete Kowanko
Entrepreneur
Heber City
, Utah


Learn The "Insider" Secrets Of A Simple Referral Marketing System That Efficiently and Consistently Delivers Results - Month after Month, Year After Year!

Most people who have developed an efficient way to generate referrals have taken years to get the formula right. Our course was developed based on knowledge we have collected, tested and implemented in over 20 years of relationship building, and now we are making it available to you in a concise, turn-key format that will shave years off your learning curve.

Perhaps you've already tried developing a referral system - but you're frustrated by the results you've been getting. You know in your heart you should be doing better - but you don't know which way to turn.

Either way - this message is for you.

Please read every word. It will change your marketing fortunes forever.

In fact - - we're willing to bet this information will make you more money per minute spent adopting our system - than just about anything else you've seen or done before!

No, we are not going to promise you'll make $50,000 - $20,000 - or even $10,000 a month. There's no way we could accurately make such a claim. After all? we don't know you, your product, or your market.

What we do know is this -

Our customers who have faithfully implemented our system are enjoying results that put them light years ahead of their competition, without breaking the bank or breaking a sweat.

And now you can enjoy the same kind of results yourself.

"I just wanted to write you a quick note, telling you what a fantastic referral marketing system you have put together here. It's absolutely fantastic. You've added so much invaluable information to this program that I found myself nodding in agreement again and again.

What I particularly like about your course is the fact that you give your readers the nitty-gritty details, which you don't find in most other courses. It's really unique on this point. I found several very, very valuable and important points in your audio lessons, which I haven't found in other resources on referral marketing. You actually take us by the hand through everything we need to know to have referrals falling out of the sky.

You seem to hold nothing back, but generously share with your clients all the real secrets to generating massive referrals. And you do it in a way that's so easy to understand and apply that I suspect this course will turn dozens and dozens of people into marketing successes. I simply can't recommend your course highly enough, guys."


Guiselle Arias
Spanish Interactive


We'll show you exactly how we do it - so you can do it on your own. Our referral marketing system secrets will be laid bare - all of them. Exposed so you can see the inner workings of a powerful, systematic approach to generating referrals, day in and day out.

Here's a small taste of what you'll discover with you choose to become part of Referral University:

  • 10 mistakes business owners make at networking functions and how to avoid them!
  • How to make people want to send you referrals without even telling them what you do (It's a shockingly simple method used by top referral marketers to create trust!)
  • How to automate relationship building without sacrificing the personal touch (This single lesson could save you a fortune in your marketing)
  • How to develop the mindset and attitude necessary to be the ultimate referral magnet! (Most people miss this one critical component of marketing success, but you won't!)
  • The single most important trait you must develop to be an effective relationship marketer! (You'll gain attention and friends quickly by mastering this one!)
  • 3 simple things you can do right now to generate at least 25 new referral sources in the next 25 days (This practice can generate results for you almost immediately!)
  • A 15 word phrase that will make you stand out in the minds of anyone attending a networking event (Hint: find the right trigger words - words that are interruptive - and you'll instantly cause your referral source to drop everything and pay attention to You!)
  • How to formulate a custom tailored marketing plan built on relationship building - one that focuses on your business, your market, and your personality.
  • 7 words that virtually guarantee people you have been referred to will be receptive to your call.
  • A specialized format for gathering testimonials from your customers that's guaranteed to attract other customers! (Your competitors are not doing this, and if you do it you will get more attention!)
  • Two simple words that take the intimidation out of asking for referrals, and get you more of them! (This will make asking for referrals fun for you and the referral source!)
  • 4 easy techniques that turn even unhappy customers into referral sources! (If this was the only thing you learned it would be priceless to you!)

    That's just a small sample of what you'll find in the Referral University Mastery Program.
     

You get 6 hours of downloadable audio training covering the "nuts and bolts" of relationship marketing. You also get a detailed workbook that includes exercises, daily marketing checklists, scripts on everything from what to say to referral partners, to what to say in greeting cards you send to customers and networking contacts. We even tell you word-for-word how to immediately grab someone's attention and make pay attention to what you have to say. And, you get lifetime updates to our Referral University web portal, and the handbook. Not just this year - but every year!

And, remember, our live webinars are the best way for you to get group coaching where you can submit questions, get feedback from other students, and have someone hold your hand through the entire process of building your referral marketing system.

Our clients (I'm very grateful to these wonderful folks) have paid us thousands of dollars to coach them individually, and most were happy to do it.

Why?

For only ONE REASON - The concepts and system we teach MAKES THEM MONEY. And lots of it. You can see some of their comments below.
 

"It's amazing how many new friends and [business] contacts I have met in the past 6 months and it's because of things I've learned from you guys...." attend network events and know what to do when you get there", "offer value to others before you expect their business" "when meeting new people learn all you can about them... people love to be appreciated!"

While these concepts seem pretty simple it wasn't until I actually started doing them consistently, as you taught me, that the results started piling up. I never would have done these things if it hadn't been for seeing the entire system laid out the way you have, and knowing that you would take me through each step essentially as my "referral coach"! Thanks guys. See you at the next networking event!


Al & Nancy Doong                                                                      
Isagenix International

http://www.gettinhealthypac.isagenix.com

But you don't have to pay our consulting fees - unless of course, you want to. Now, you can get the same knowledge and coaching on a group basis for a fraction of what it would cost to hire us, or any marketing consultant one-on-one.

Now you can get all the closely guarded information you need to create and implement your referral marketing system - and do it without mortgaging your home!

Why would we be willing to give away all our secrets - secrets that took us years of toil - and thousands of dollars to acquire?

Frankly - not everyone can afford our fees. But, surely just about everyone in business could benefit from knowing a little bit more about generating business through referrals - some more than others.

What about you?

The time seemed right to offer a solution anyone could afford. So we set out to create a powerful step-by-step system for generating more referrals, and we made it possible for anyone to afford it.

With our new program, you'll discover the keys to making money through relationships. It's something you'll profit from for many years to come. And, these ideas work for virtually any product, any service, or any industry.

How important is this kind of cash generating information?

According to legendary networker and author Harvey Mackay:
 


"If I had to name the single characteristic shared by all the truly successful people I've met over my lifetime, I'd say it is the ability to create and nurture a network of contacts."

Harvey Mackay
Author, Dig Your Well Before You're Thirsty

Kiss your marketing worries goodbye forever!

Quit spending time wondering what to do with all those business cards you gather at networking events!

Now you can launch a powerful referral marketing system, and have experts take you by the hand each step along the way.

Expand like never before by using your own skills and inner marketing genius. (You may not even be aware of your own brilliance - but we can assure you - it's there, just waiting to shine!)

You can do it. we know you can. And, the valuable referral marketing skills you learn are yours to profit from again and again!

Mastering these referral marketing skills will help you turn yourself into the ultimate referral magnet. Plus - you'll soon realize (if you haven't already) that those experts who told you building a powerful people network was time consuming and difficult were dead wrong.

Relationship building is easy when you have a system and the right philosophy - don't let anyone tell you otherwise. It's knowing what to do, and when to do it that must be mastered, and frankly that's the easy part, if you can pay attention to what we will teach you,

 


It's not about giving away the farm or zapping all your time. It's about knowing how to do a few simple things over a consistent period of time. It's about turning up the heat just that little bit extra that puts you at the top of people's minds instead of stuck in with the masses. It's about becoming
"referable" so that people you know will always recommend the people they care about to you!

Do what we show you, and the sky's the limit!

You see,

Creating an effective referral marketing system is about "touching" hearts and souls.

If you interact with people in a way that moves them emotionally, you'll make loyal, motivated connections that are looking for ways to shower you with appreciation - through the referrals they make to you.

And that's exactly what we're going to show you how to do.

You get the hottest, most powerful and proven methods for getting noticed in a positive way, everywhere you go, and leaving the people you meet wanting to be part of your network.

The Referral University Mastery Program is a complete, no holds barred, step-by-step course and system that will bring you more referrals than you will know what to do with!

Here's what some of our REAL WORLD clients are saying about our first course:

"There's so much value in this program it's almost ridiculous that you offer it at this price. Any one of the audio lessons would have been worth what I paid for the whole course, and I didn't even talk about all the resources in the workbook!"


Michael Greasley, Owner
Pro Design & Build
http://www.prodesignandbuild.com

 

"I tried the match making exercise you taught me for networking events, and made three solid contacts that have already sent me a referral. One became my customer after the networking event! This course has already paid for itself and I haven't even gotten to lesson two! I'm really happy with your work. THANK YOU SO MUCH!"

Rachel Schaeffer

Capital Financial Partners
http://www.capitalfinancialpartners.org

 

"It would have taken me years and a lot of time I don't have to accumulate the knowledge you shared in this course in six hours.

You have artfully identified the things that work in relationship building and taken the intimidation out of getting the job done. I don't think I could have made the commitment to do this without it being laid out in a way that even the "personality challenged" amongst us could be successful with.

We would never in a thousand years have been able to come up with anything remotely as compelling as the approach you taught us. I can understand why Jimmy had no hesitation in recommending you.

There are not enough words to describe how delighted I am with Referral University. "

Richard Solomon, Esq.
Law Offices of Richard G. Solomon
http://www.richardsolomonlaw.com

 

"Boy, you lit a fire under me and my partner! Before we took your course we were floundering on how to make our marketing pay off, and losing a lot of money in the process. Your creative recommendations made it simple and effective to the point where we both look forward to marketing our business where we used to hate the thought of it. Thanks again Glenn. Great job."

Bruce Hause
Quikscribe.com
http://www.quikscribe.com

Our "referral marketing" system works for you -

    No matter where in the world you live -
    No matter how much business or sales experience you have...
    No matter what type of business you're in (i.e. B-2-B or Consumer)
    No matter what your previous success has been in marketing -
    No matter what!

If you want to learn all the "tricks of the trade" serious business professionals use to establish, strengthen, and nurture profitable relationships with customers and referral sources - this is it!

Our new referral marketing course is the fast track to creating loyal, motivated referral sources who want to send you customers NOW! We personally guarantee it will supercharge your sales - boost your profits - and transform your business life forever - even if you flunked relationship building in school (Oh, we forgot! Nobody offered you a course on relationship building in school, and that's part of the problem!)

What You Discover In the Referral University Mastery Program Can Change Your Business So Dramatically - That Life For You Will Never Be Quite The Same Again!

Knowing the secrets of relationship building psychology - systematic execution - and how to create a reputation that attracts people - cracks the code to unlimited possibility and profit.

It gives you the ability to grow the most important asset you have - the people who know and trust you - and who want to help you to prosper.

"Working with Mac Cassity has truly been remarkable. Mac's diligence and hard work have helped my company generate new clients and build relationships for future projects. Mac takes pride in helping businesses increase exposure and build relationships...and we are very grateful to have done business with him."

Paul Johnson, Owner
Digital Extreme Technologies

http://www.digitalextremetech.com/

 


With this information you have the power to move the world. It puts you in the driver's seat for as long as you want to be there.

Our program isn't just a "quick fix". You're getting valuable, real world, moneymaking training.

Skills.

Secrets.

Valuable insights into human nature. Insights that will serve you well for years.

Almost overnight you can flood your business with new 'eager to spend' customers - boost sales and profits - and turn a nice little cash stream into a raging river!

Triple the size of your regular bank deposits.

Take almost any new product or service and go from zero to outstanding success in a fraction of the time it takes doing it any other way.

All this... and more is now within your grasp. It's yours for the taking.

Look - if you want to jump start your success... it makes sense to find a shortcut.

But don't just settle for any shortcut - the trick is to find the right kind
. Something that works and works well.

You don't want second-hand theory. You want a roadmap - a guide - a proven system for success. You want to learn from someone who lives by these secrets everyday - in the real world of referral marketing.

The right "system" takes you by the hand, answers all your questions, and shows you exactly how to do it, step-by-step: As fast as humanly possible!
From the seed of an idea - to finding the right people to network with.

From employing the right skills and principles - to creating a persona that compels more people to seek you out.

That's what the Referral University Mastery Program is all about.

Wow, what can we say about Mac, he is a highly motivated, enthusiastic person! He is a go getter and works well with I think any business! We have had the pleasure of working with him & Glenn on a project, and it was fantastic. They are now helping us with another marketing venture, and again, they're sending many great ideas our way.

There is never a shortage of great ideas or energy when working with these guys! We highly recommend that you make the effort to meet them. We know you will agree with us! We look forward to many business ventures together now and in the future!

Tammy & Jeff Bowers
Rolling Ads
http://www.directtodooradvertising.com


It's everything we've learned, adapted, tweaked, and applied. It's every secret - every principle - every tool of relationship building exposed, examined, and handed to you - in this referral marketing course.. so you can use it for your own maximum profit!

But let me warn you -

If you're at all interested in checking this material out, we urge you to do it now.

As we'll explain in a moment, you don't risk a dime. And our special bonus package is sure to absolutely delight you! But it's only available for a limited time.

You get the exact super-detailed roadmap you need to move the world - one prospect at a time - with your own ridiculously simple referral marketing system.

We've said it before - but it's so true we'll say it again.

It doesn't matter where you are now. It doesn't matter if you've never gotten a referral in your life - or if you're just starting out. It doesn't matter if you've failed at business before - or if you've been around the block a hundred times.

None of that matters.

The only thing that matters is your desire to start generating more business through referrals that bring in new customers and cash like never before - fast... furious... forever!

It's not exactly rocket science.

Nor is it something you can simply figure out on your own. It would take you years of trial and error learning - and a huge wad of cash. Remember... we've spent years studying, applying, testing, stumbling, tweaking, and trying again, and we are only showing you the stuff that worked!

Eventually we hit on a combination of techniques and strategies that work. Now we're offering it all to you!

We've done the groundwork already. There is absolutely no sane reason why you should invest years and untold fortunes to learn the same lessons... the hard way.

Let us give you a head start. An almost "unfair" advantage.

We'll be your guide every step of the way. You get to be on the "inside".

It's like having someone next to you, leading you through the details of building an incredible people network.

You get every principle, technique, tactic, strategy, method, and secret there is. Plus - you'll know how to use them to set up the kind of income producing referral marketing system you really want.

Imagine the unlimited power these skills give you. Loyalty you can't quantify in numbers you can comprehend!

Success beyond your wildest dreams!

Are you ready?

But hold on - there's more we need to tell you more about our new referral marketing program, Referral University Mastery Program. Much more!

You also get the inside scoop on gems like these -

  • Why two-thirds of the people who might leave you would stay if you understood this one concept (This one little secret can keep your customers from becoming easy prey for your competitors!)
  • An under-practiced technique for getting valuable feedback from customers and referrals at the same time! (This is where working smarter can save you time energy, and money)
  • How a few simple changes in how you describe your business to referral sources can dramatically increase your referrals
  • This single most important thing to do in a thank you card(Once you discover this gem every card you send out will boost your marketing success a exponentially)
  • 10 Power Techniques For Supercharging Any Communication With Referral Sources!
  • 12 greeting card messages guaranteed to make your customers like and trust you (And send you referrals)
  • The Easy To Use, Step-By-Step Referral Marketing Planner - (It's your "blueprint" to success - giving you every key piece of the puzzle before you begin marketing!)
  • How just the right amount of technology and a well crafted marketing plan can put your marketing efforts on autopilot
  • How to guarantee testimonials from your clients will tell the whole story! (Apply this formula, and customers will not only love you, but they'll compel others to do business with you!)
  • The Two Key Success Ingredients To Any Referral Marketing Formula! (Miss these vital steps and the rest of your copy becomes completely irrelevant!


But wait - there's still more! You also get -

  • Lifetime access to the Referral University "insiders" web portal (Remember, we never stop researching, testing and deploying new ways to generate referrals, so you get continued access to it all by getting on board with us now!)
  • Monthly marketing tips and daily tidbits of wisdom! (You'd be surprised at how being on a steady diet of inspirational information can energize your marketing efforts - We do that for you!)
  • Tried And True Tips, Tactics, and Techniques For Making Everyone Conversation You Have One The Other Person Enjoys and Remembers You For! (If you've ever had difficulty keeping a conversation going without awkward moments this one will be priceless!)
  • How to guarantee you will meet people who are happy to introduce you to the people they know! (And leave your competitors scratching their heads!)
  • Monthly Web Coaching to assure you always have current information on how best to implement the best referral marketing system available!
  • A Single Practice That Will Score Points With Any Referral Source Who Has Children (We've done this for years, and it always works like a charm.)
  • How To Get People To Actively Listen to What You Do Without Feeling Like They Are Being "Sold"
  • Seven Things That You Can Do Immediately To Generate Referrals (Most of these don't cost you a dime.)
  • The Single Most Important Thing You Can Do When You Get Someone's Business Card At a Networking Event! (This will make you a hero immediately)
  • How To Become A "Center of Influence" That Everyone Else Will Want To Know!(This is where your marketing will really take off)
  • How To Know A Good Referral When you See It, And How to Get Your Sources Motivated to Make Them! (HINT - This rule will apply to referrals you make too, but you'll be a star for mastering this one!)